As a popular Honda dealer in Central Texas, we are excited about the strong initiatives Honda is undertaking. With the recent statement made by Honda Motor Company’s CEO, Takanobu Ito, it is no longer a surprise that Honda is going after fuel efficiency supremacy. Ito stated that Honda will consist of, “the No. 1 fuel economy in each [vehicle] category within the next three years.”

Some may call this a bold statement, but Ito just unveiled to the public several redesigned four & six-cylinder engines as well as a new family of CVT transmissions. Needless to say Honda is on their way to back up the claim. 

Consumers can expect these efficient engines to be infused in Honda vehicles starting at some point next year. All of the new efficiency technology is expected to be released by the end of 2013, making this efficiency push a pretty big overhaul. 

One of Honda’s Chief Engineers inside Research & Development, Keiji Ohtsu, stated that, “some vehicles now on the market could receive the new engines mid-cycle, before the vehicles receive full redesigns.” This doesn’t mean that all Honda vehicles will get an efficiency boost mid-cycle, as some will just go into their redesign grinding out with their standard engine saving Honda some bucks at the end of the day. 

With more Americans making fuel efficiency a priority in their next car purchase, Honda is set to make a real strong push to the top of the market. .

Howdy Honda is finally excited to announce that, the 2012 CR-V is here!

This year, the most popular SUV in the US, the Honda CR-V, got a complete makeover for the 2012 model year. Honda had kept the redesigned CR-V specificiations in a sealed envelope inside a locked box buried in the tormented seas of Antartica until a few months ago. Slowly, pictures and videos of the concept CR-V started to emerge into public light and now we can say that it is finally here!

Let me lay out some of the new features on the 2012 CR-V:

1. Exterior Styling

        Bold new style

        Redesigned grille and taillights

        17-inch alloy wheels (EX models and above)

2. Interior Technology

        i-MID screen that includes: Bluetooth, Pandora and SMS

        Easy, fold-down 60/40 split for the backseat

        Multi-angle rearview camera

        Honda Satellite-Linked Navigation System with voice recognition and FM traffic.

3. Performance Fuel Economy

        31 mpg for highway

        Eco Assist

        Real Time AWD with Intellgent Control System

Isn’t this new CR-V just pure greatness? Of course it is!

Give Howdy Honda a call at 443-4300 or send an email to howdy@howdyhonda.com to schedule a test drive.

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2012 Honda CR-V Price: $28,555	2012 Honda CR-V Price: $30,825	2012 Honda CR-V Price: $25,425	2012 Honda CR-V Price: $28,075
2012 Honda CR-V Price: $28,075	2012 Honda CR-V Price: $23,325	2012 Honda CR-V Price: $28,075	2012 Honda CR-V Price: $29,575

Last week, the Insurance Institute for Highway Safety (IIHS) unveiled the list of winners for their high-ranking Top Safety Pick award. Howdy Honda is proud to announce that nine new 2012 Honda models received such prestigious accolades.

IIHS’ Top Safety Pick award recognizes those cars that perform the best in protecting passengers that are involved in front, side, rear and rollover crashes. The Institute’s tests and ratings help shoppers make better decisions and evaluate vehicles that offer best-in-class crash protection.

The IIHS awarded the 2012 Civic and Odyssey earlier this year with a Top Safety Pick award; now the IIHS has come out with the complete list of 2012 model winners. In addition to the Civic and Odyssey, Honda earned the accolade for the 2012 Fit, CR-Z, CR-V, Insight, Accord, Pilot and Ridgeline. This demonstrates Honda’s commitment in designing strong safety features in their cars.

2012 Honda Accord Sdn Price: $24,820	2012 Honda CR-V Price: $30,825	2012 Honda Accord Sdn Price: $30,400	2012 Honda Accord Sdn Price: $22,950
2012 Honda Civic Cpe Price: $18,425	2012 Honda Accord Sdn Price: $26,500	2012 Honda Accord Sdn Price: $22,150	2012 Honda Accord Cpe Price: $30,711